Miffy, did you build the website yourself or did you pay a web designer to do it for you?
God no, am not paying anyone for anything I can do myself! My current website was built using Squarespace (which guides you through the process, so even a complete novice can make a website). However, I did inject some of my own code. Am currently working on a new website, one I have entirely coded myself.
I used the framework of one of my ads to inform the copy, and took a few months planning it. During this time I must have looked at hundreds of escort websites, both in the UK and the US, which enabled me to have a really broad overview of websites at all price ranges, and also to work out what I wanted from my own website in terms of pages and what information I wanted to provide. That said, I had a very clear idea at the outset of how I wanted it to look, what I want it to say and how I wanted it to be navigated.
The best thing about having one’s own website is that you are firmly in control of everything. There are no rules and you are free to do things completely your way. A website should attract the clients you want and repel those you do not want. This is particularly true of which directories you decide to use. Some pick every single directory possible, especially as those who only ask you to display their banner are often free. Personally, I do not think appearing in every directory going is necessarily a good thing, and doesn’t actually bring in more clients. And besides, isn’t it about getting good clients rather than a steady stream of ones you do not want? I also do not use social media as I just do not see its value. It is also rather at odds as to how I advertise myself anyway. I have never regretted my lack of social media presence, not least because clients feel that they’re engaging with someone who does not court attention.
Anyway, this is veering off topic! All that is left to say is good luck with the website dear Ana, you will wonder why it took you so long to make one!