I would not worry about parking in sight, many will not wish to do this. Also I found quite a few get confused, park in the wrong place, a few drove into bollards, one seriously damaging car. Then pressed the wrong bell or shouted into their phones audibly outside, this drew quite a lot of attention in a quiet location. I would direct to a sight point they can reach on foot, then guide to the keypad. Make directions as simple and clear as possible as if you are outside following directions.