On adultwork, put the surrounding areas into your location section , I’m sure you can put up to 5 locations in. when I work I always add the surrounding areas in..
maybe reduce your rates to get your clients used to you and once you got a steady client base slowly increase your rate back up again.. when I started being indie I started at £70 30mins, £120 hour.. I slowly creeped my rate up when I got a little busier.. my rates now at 100half £160 hour.. which was added over 2yrs.