So I moved to a completely new area about 3 months ago and my prices are 30 - 100 pounds cheaper per hour than all of the other independent ladies in the area.
I mostly get 30 min bookings where my price is about £20 cheaper (I don’t charge extras and most of them do - don’t do anal).
A few customers have mentioned that they were expecting to pay more and my prices seem a little cheap..I still get hagglers but you will always get that.
The problem is I’m not busy.. I’m surviving but I’m not thriving. This may be due to the time of year, I haven’t been here long enough to work out what is normal yet.
Would you put your prices up to match the other ladies or keep them as they are?
I think it's definitely worth a try especially as some clients have mentioned expecting to pay more and that sounds like they'd have been prepared to do so.
I may be wrong but I think other than the total cheapskates that you get everywhere, some clients can be a little wary of much cheaper than average prices for the area and may wonder if there is an underlying reason for it.
As you say, the reason you're quiet just now could be due to the time of year or maybe the fact that you're new and haven't yet built up a regular client base.
I'd say being new to the area could be a great time to try an increased price structure, you're not going to get them all moaning about your price increases if they didn't know you were much cheaper before