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Author Topic: Marketing a male massage service for women  (Read 8465 times)

amy

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Re: New member introductions
« Reply #15 on: 07 July 2009, 10:43:21 am »
Filament looks worth a look - thanks Anika Mae. There's also Desire magazine which I used to have a subscription to, although I haven't seen it for a year or so. It was very good and definitely woman-friendly (nice erotic art and prose, good product/event write ups and so on). It was quite popular but seemed to get a bit sporadic - no harm in asking though.

I agree with everything Emily says about the massaging - she just put it better than me! The courses really aren't that expensive and are all over the country - the one I've booked is in Durham and lasts two days, but you can do a one day one too. And it means you can actually advertise as a masseur, which I'm not entirely sure you're meant to do without a qualification (I may be wrong here, but I remember someone telling me that back in my newspaper ad days).

Oh and Steve. It's discreet. D-I-S-C-R-E-E-T. Discrete means separate from or separate to, and whilst you haven't mentioned being an ex-Siamese twin, I'm pretty sure that's not what you meant  ;D. I wouldn't worry too much though - it's incredible how many other people don't know the difference either. 'Courtesans' even ::).


Massageman

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Re: New member introductions
« Reply #16 on: 07 July 2009, 10:46:20 am »
In this day and age, if you want to even be taken seriously as a 'part-time'-something, you need to show that you've put some serious effort in. I wouldn't hire a part-time plumber who hadn't actually done any plumbing training - it'd be cheaper, but so much more likely to be a disaster?

Someone above has already mentioned 'refining' your business - possibly you yourself, massageman, and it seems to me that as you've just said that the sex/sensual side is 100% NOT guaranteed, you should work the angle of An Excellent Massage Available To All Women much harder.
Point taken. It's that old problem of not knowing if there's actually a market for what ever it is you're providing.
The 'Sex Work' business is well established for working girls, but there is an undercurrent of something yet undefined which leaves a potential expanding market in 'Sex Work' for working guys offering services to women. At the moment, that seems to consist of bullshitters and men who seem to approach it with a less than professional attitude. I realise I'm no expert yet, but the groundwork and research should all help me to be in a position to take advantage of what I see as a change in attitude toward this subject. As I consider myself to be an excellent masseur who offers 'extras' as opposed to a 'sex worker' who gives a good massage, you are probably right about the qualification part, it does become more important for new and potential clients to know they are getting a 'professional massage'.

Quote from: EmilyJones
Being able to write on your site that you've got qualifications and proof of your skills would make it look better than a bit of a vague massage+possibly something else if you're attractive offer.
It's not exactly like that. It's really only intercourse that's at my discretion, I have no problem with any other sexual contact with people who I don't find physically attractive, but finding diplomatic ways to put these things on a website is not easy and I really didn't want the website to be explicit in any way... more erotic and with maybe a little intentional ambiguity. The people who have found the site have commented that it is good and that it helped them to make their minds up to come and see me instead of any of the other dozens of men who advertise online, with the exception of Amy above who has taken a dislike to my animated rings :) (which I will remove today).

Quote from: EmilyJones
Have you really spent time thinking about your potential clients? I'm not sure why a woman would want a cheap massage from a random man. On the other hand, a good value excellent massage would be appealing, especially with perhaps a little sexual play from a fit, personable, skilled man would be something you couldn't necessarily get for free by just standing in a public place and asking the first guy who walks past.
For a massage, it's not a cheap massage, it is intentionally comparable to what someone would expect to pay for a normal aromatherapy massage. The Tantric massage part is a recent development in the sex industry and the one where the most opportunities seem to be for me.
I already know that women can get a one night stand if they want one (and I believe most don't) with probably really bad unsatisfying sex, what they can't get is a real satisfying sensual/sexual pampering where there is no pressure to reciprocate. I genuinely believe that human touch is important to people and that even a 'normal' massage done covered with a towel is or can be a sensual and very pleasing experience. The clients who I have at the moment come to me because they want some gentle pampering attention and it really is a 'time out' for them where they can relax and fully lower their inhibitions.

Quote from: EmilyJones
I haven't looked at your site and I think it must be hard to write as a man offering to touch women without sounding vaguely sleazy and offputting. But I'm sure you can do it and it would be easier if you play the professional massage angle and maybe just put it out there that if they want, they can have an orgasm, too. Woo. In fact, if you can guarantee that, I might make a booking. Ta.
Hahaha - Guaranteeing an orgasm would be great... if only ;)
Actually the only thing I guarantee is my complete attention and I strive to offer an experience that is uniquely pleasurable.

Thanks again to everyone for your guidance - I really appreciate all this help :)

Anika Mae

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Re: New member introductions
« Reply #17 on: 07 July 2009, 11:48:38 am »
The courses really aren't that expensive and are all over the country - the one I've booked is in Durham and lasts two days, but you can do a one day one too. And it means you can actually advertise as a masseur, which I'm not entirely sure you're meant to do without a qualification (I may be wrong here, but I remember someone telling me that back in my newspaper ad days).

In the UK you do need some sort of qualification to call yourself a massage therapist, but standards are quite low so passing a two week intensive course is enough. I'm not sure that you'd get any qualification from doing a one or two day course.

I think the thing about advertising in newspapers used to be true a while ago. I've done half an ITEC course and they said that they used to get women with very long fake nails doing the course so they could advertise. When I was there most of the other students were women in their 30s that were sick of the daily grind and wanted a fun new career.

Massageman

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Re: New member introductions
« Reply #18 on: 07 July 2009, 01:35:46 pm »
Looking into massage courses, I found one in my area (well close enough in Sheffield or Leeds).
2 day course in Swedish Massage (accredited by Guild of Holistic Therapists) ?240
and then you need to do a home study course in Anatomy & Physiology ?125

But this then leaves you in a position to advertise yourself as 'Qualified'

http://www.akashatraining.com

Mmmmmm... ?365 may be money well spent, I think I'll do that if the word 'qualified' is going to have a better response than the word 'experienced' :)

In other news - I've removed the animated ringy thingies and made some of the slight type amends to the website too.

amy

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Re: New member introductions
« Reply #19 on: 07 July 2009, 03:31:33 pm »
Looking into massage courses, I found one in my area (well close enough in Sheffield or Leeds).
2 day course in Swedish Massage (accredited by Guild of Holistic Therapists) ?240
and then you need to do a home study course in Anatomy & Physiology ?125

But this then leaves you in a position to advertise yourself as 'Qualified'

http://www.akashatraining.com

Mmmmmm... ?365 may be money well spent, I think I'll do that if the word 'qualified' is going to have a better response than the word 'experienced' :)

In other news - I've removed the animated ringy thingies and made some of the slight type amends to the website too.

That's actually a lot of help to me - I'd been wondering about this Durham one as it is a sod of a place to get to, I don't know Durham and it doesn't look particularly exciting, but Leeds is fun (and I have clients there) much easier train-wise and I know it well. It's a bit dearer, but thinking about it, I'm fairly sure it would be tax-deductible too. Cheers for that Steve :).

Anika Mae

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Re: New member introductions
« Reply #20 on: 07 July 2009, 07:35:28 pm »
I'm not sure it is tax deductible, I looked into it and I think you can only claim for training in quite specific circumstances.

Steve, I'm afraid I have another visual quibble. I have a large screen so I get to see loads of your stripy background and it makes my eyes go funny.

Also, this thread really belongs in questions and answers now, and I like thread titles to give an idea of the topic of discussion. I can edit the title or you can do it, and I'll do the move in a bit.

Massageman

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Re: New member introductions
« Reply #21 on: 08 July 2009, 02:20:44 pm »
Amy - Glad I could be of help.  :)

Anika Mae - Yes, I have been meaning to change that for a while now. When I first put that site together I made the pages the wrong size  >:( and there wasn't supposed to be that much of that strong background showing...

... It's added to my list of things to do thanks  :)

Yes, please feel free to re-name and move the thread into the relevant section.
I've got other work to do for a few days, but I'll try to sort more out as recommended and keep logging on here thanks.

airporthoneys

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Re: Marketing a male massage service for women
« Reply #22 on: 11 July 2009, 01:04:13 pm »
Steve

A great website will really help you

[link deleted]

These guys are the best and very genuine people.  I know its an investment but we always get such good feedback on our site and its your shop window at the end of the day
« Last Edit: 11 July 2009, 06:42:20 pm by brandy@saafe »

brandy@saafe

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Re: Marketing a male massage service for women
« Reply #23 on: 11 July 2009, 06:43:24 pm »
Steve

A great website will really help you

[link deleted]

These guys are the best and very genuine people.  I know its an investment but we always get such good feedback on our site and its your shop window at the end of the day

What did I tell you before?

wowzers

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Re: Marketing a male massage service for women
« Reply #24 on: 14 July 2009, 04:54:05 am »
hey just wanted to tell you that i have always fantasised about getting a massage from a hot guy who then takes liberties....but only if he's hot...if he's not then i wouldnt want his advances...its a bit difficult isnt it getting the advertising right and the look right....for eg seeing your naked bod is nice and all but when its in conjunct with the main thrust  ;D of you offering massage, then i feel uneasy, i am thinking: 'man taking liberties' etc....i know i know i'm contradicting myself haha...i'm thinking maybe you shouldnt show yourself naked....maybe just your torso and have a pic of yourself with naked torso massaging a ladies back...sensuality without it being in your face....as there are many ladies who maybe have same fantasies as me, but arent as comfy with nudity in the initial stages...if you want to appeal to a broad expanse of women then i would say tone it down, take out the cock pics (sorry!), emphasise the 'sensuality' aspect and then on another separate page be explicit in coming out with it straight, rather than beating around our bushes...haha...say something like: if during the massage you would like to take things further in a sexual way then that is fine with me, just let me know....(or something)...as for advertising, i think newsagents is a great idea, or gyms, cafe's, places that ordinary people go is what i would suggest....xxx
« Last Edit: 14 July 2009, 04:56:12 am by wowzers »

Massageman

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Re: Marketing a male massage service for women
« Reply #25 on: 14 July 2009, 01:22:43 pm »
Thanks for you thoughts wowzers.

At the moment, most hits on my site are coming from the search terms 'Naturist Massage' and 'Tantric Massage' so I'm guessing people know what to expect when they click the link. Having said that, I obviously want/need to attract different people and more of them so what you are suggesting may be a way forward thanks.

The problem then being, how do I get more people to click when they use the search terms 'aromatherapy massage' or 'body massage'?
Afterall, I have to get them to the site first and it's not the site that's stopping them from first visiting the site to find out about my massage services.

In other news: I got a copy of Cosmo and there is only a very small section in the back which has classified ads, All are display ads and mostly for Tarrot phone lines and the suchlike... Other work is stopping me from from persuing this further at the moment, but I should be able to get back on it again next week.

wowzers

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Re: Marketing a male massage service for women
« Reply #26 on: 15 July 2009, 03:00:34 am »
well personally i am always looking for a massage as sometimes i need one and sometimes i just want one.  i  would never dream of looking thru a magazine for a masseuse....i would either pass an ad as i'm walking along, and think: ooo...or i would search online for masseuses.....that's why the thought just occurred to me that maybe you should change your 'name' to imply what you are offering....massageman doesnt tell us what you are about....also another thing, most women at some point in their life have had a guy say, oh let me give you a massage....which in their speak means, let me get in your pants in a seemingly legit way, but really its a sneaky way....so actually i was re-thinking what i said to you in prev msg....yes most people think of sex when getting a massage becuz its sensual, its naked flesh being manipulated, you cant help but think hot thoughts...and even if you were the most hot guy in universe, if you took liberties WITHOUT ASKING PERMISSION FIRST, then the woman would feel conned and resentful and violated.....so what i'm saying as far as your service goes...you need to have a very clear statement saying: if you want us to get sexual that is fine with me, but you need to give me the ok first.  i wont ask or expect anything from you.  Until and unless you give me permission to go that route.  remember that scene in sex and the city where samantha heard that a masseuse at the gym was going down on women so she booked an appt? haha....word of mouth is best -and if this is what you wanna do, you cant pick and choose what women you 'do' and which you 'dont'....as this is a massage with a diff, then that partic policy just wont wash me thinks.....anyway, just further thoughts that i thought i would share with you....if it was me, i would advertise in women only clinics etc....hee hee....xxx
« Last Edit: 15 July 2009, 03:04:45 am by wowzers »

Anika Mae

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Re: Marketing a male massage service for women
« Reply #27 on: 15 July 2009, 10:00:51 am »
The problem then being, how do I get more people to click when they use the search terms 'aromatherapy massage' or 'body massage'?

I don't know if you really want to be perusing that route until you're trained. A large part of my course was about how to avoid making someone's situation worse and how not to get sued. There are various conditions where a therapist will have contact with the client's doctor before doing any work (also many others where it's not much of a risk but you're supposed to get them to sign a waiver to cover your back). We were told that we shouldn't use any essential oils unless we had an aromatherapy qualification because otherwise our insurance wouldn't cover us if someone had a reaction to the oil.

EmilyJones

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Re: Marketing a male massage service for women
« Reply #28 on: 15 July 2009, 10:14:54 am »
haha....word of mouth is best -and if this is what you wanna do, you cant pick and choose what women you 'do' and which you 'dont'....as this is a massage with a diff, then that partic policy just wont wash me thinks...

I think you are rather complicating things, massageman, by offering services that are neither guaranteed nor have any qualifications backing them up.

If you're offering sexual services, I think that it's up to the woman who books you whether you provide them or not. You mustn't just wait for a fit bird to come in for a massage and then spring it on her that you also offer oral and boob-groping. As wowsers said, you really need to be upfront in order to avoid coming across as a creepy git. I personally dislike a website full of euphemistic crap - "sensual times" and all that. A bit is fine but frankly, I don't wanna look at a website that's just confusing and point-missing. Do you not want to write simply, "Sexual services are available" because then you might get someone ugly asking for them? You can always add, "at discretion" which is a failsafe charm, sort of.

On the other hand, if you can't guarantee sexual services to any woman that wants to book, then that's fine but does mean that you're not an escort and should head down the 'professional massage only' route by studying something relevant.

Hmm. Boyfriends are best for massages. Maybe you could try marketing yourself as a Professional Boyfriend rather than untrained masseuse? Then you could also talk about lovely days out and fun trips to the theatre before heading home for a foot rub and home-made dinner served... Ugh, or I may be still mad from the flu. :P
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Anika Mae

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Re: Marketing a male massage service for women
« Reply #29 on: 15 July 2009, 10:25:53 am »
Emily, he did say in his last reply to you that he's fine with doing sexual stuff with anyone, he just can't guarantee that he'll be hard.